To Join a Blogging Site or Not to Join

Joining an established blogging site like live journal or

blogger has plenty of advantages, especially for the blog

novice. Sites that host a lot of different blogs often have

very useful tutorials about building and updating your

blog, and you are likely to encounter a very user-

friendly software interface at an established blogging

site. In addition, these sites provide a kind of instant

community of fellow bloggers who can provide advice,

insight, and feedback. These established sites often

keep directories of their members, which can be great

news for your traffic logs because it means that other

bloggers on the site will find out about your pages.

However, there are also some downsides to linking up

with a large blogging site. By posting within the

established templates of a site like blogger, you run the

risk of having your blog look and feel like everybody

else’s. The blogging movement is very much about the

creation of distinctive sites and the development of

individual voices, so it makes plenty of sense that many

bloggers would shy away from the cookie-cutter look

and feel that these blogging sites often promote. Many

bloggers feel that the content of a blog is what makes it

distinctive, not the look of the blog, but many members

of the blogging community feel that the visual impact

of a blog should match the originality of the writing.

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A Simple WordPress Marketing Static Page

WordPress marketing is the most widely used software in the internet business world today. Against popular belief that WordPress is just for blogging you have the ability to use WordPress for just about any site that you wish to create. You can also use WordPress Marketing for your Affiliate Marketing page. Here is a simple method for you to set up a static front page in WordPress.

To begin you will need to log into your Admin Dashboard page. After you have logged in just follow these simple steps to create your WordPress Static page.

1. Now you will need to go to the page section of your admin and create an empty page which you will name “Home”. This is the most logical name but you have the ability to name it just about anything you wish. This will now be your new static WordPress page. It is really important that you give this page a page order of zero.

2. Now you will need to create another empty page just like you did before but this time you will name this page any name that you wish to use like you did in the previous step. You will also need to remember to give this page a page order number such as ninety nine. If the template on your site allows you to create page templates you will be able to assign your page layout in this step. Most of these templates will go into the default blog style.

3. The final step in creating a static WordPress home page is to go to your settings tab on your admin dashboard and activate the pages by clicking on reading. At the very top of this page you will choose the static page button. Once you have done that you are going to go over to the front page and select the title that you had named your home page in the very first step. Finally after you have done all of those steps you will select the posts page and choose a title for that page as well.

If you have done all of these steps in the right order you will now have a WordPress static page on the front page of your site. Also your posts will appear on the posts page. By using a static WordPress front page you will be able to update it regularly and it will help you with higher rankings in the search engines. Remember being high in the search engines means more traffic to your site. WordPress is a very powerful tool that is available to all business owners on the internet today to help them create all of their sites whether they are a blog or a fully fledged webpage.

Niche Keywords – Sub Niche Keyword Is Your Key

You hear a lot about niche marketing online. All that means is to find a little sub section in a market, one that has decent amount of interest but not much competition and fly under the radar. To do that, you will need to find niche keywords for that niche market.

There are many great markets you can make money in online. But you will save yourself a lot of time and effort if you don’t try to go toe to toe with the ‘big boys’.

For example, lets say you want to make money in the weight loss market, which is an extremely competitive market. Why make your life harder than it needs to be by trying to go straight on against millions of competitors? That’s just silly.

Instead, why not find a ‘little’ sub section of that market where there will be much less competition but still enough interest for you to make a very nice living (and remember, this is just one website. You can repeat this method as many times as you want and have dozens of niche websites all making you money).

So, instead of focusing on such a broad term as weight loss, why not find a niche that targets “middle aged women and weight loss”? Or how about “teenage boys weight loss”? See what I mean, you are still in the weight loss market but you are targeting a more precise sub section of the market instead of trying to throw a net over the whole ocean.

Doing this will make it so much easier to make money online. It will just make your life so much simpler and you can find a great list of highly targeted keywords that you can rank for a lot more easily than you would if you went with the broad weight loss terms.

To find highly targeted keywords for your niche all you have to do is to use the free Google Keyword Tool online. Start by entering a broad search term related to your niche, say weight loss for moms. The tool will give you a list of up to two hundred variations of that keyword.

Some of the variations will work, some won’t. But it will give you a great place to start. From there you can drill down even further until you have a nice big keyword list to work from.

You also want to make sure that the keywords you choose are highly relevant to your website. Don’t choose a bunch of keywords that have a high monthly search volume if they are not highly relevant to what your website is all about. The traffic that you get won’t be very targeted and your conversions will suffer.

Finding great niche keywords is one of the most important tasks you can master to have a successful online business. Good keywords may take some time to find but when you do they are like money in the bank. Use the free tools online or invest in some down loadable software, it’s up to you. Just make sure you know what you need to look for and the difference between a good keyword and a not so good keyword.

WordPress Marketing Static Page

WordPress marketing is the most widely used software in the internet business world today. Against popular belief that WordPress is just for blogging, you have the option to use WordPress for just about any type site that you wish to create. You can also use WordPress Marketing for your Affiliate Marketing page. Here is a simple method for you to set up a static front page in WordPress.

To begin you will need to log into your Admin Dashboard page. After you have logged in just follow these simple steps to create your WordPress Static page.

1. Now you will need to go to the page section of your admin and create an empty page which you will name “Home”. This is the most logical name but you have the ability to name it just about anything you wish. This will now be your new static WordPress page. It is really important that you give this page a page order of zero.

2. Next you will need to create another empty page just like you did before but this time you will name this page any name that you wish to use like you did in the previous step. You will also need to remember to give this page a page order number such as ninety nine. If the template on your site allows you to create page templates you will be able to assign your page layout in this step. Most of these templates will go into the default blog style.

3. Your final step in creating a static WordPress home page is to go to your settings tab on your admin dashboard and activate the pages by clicking on reading. At the very top of this page you will choose the static page button. Once you have done that you are going to go over to the front page and select the title that you had named your home page in the very first step. Finally after you have done all of those steps you will select the posts page and choose a title for that page as well.

If you have done all of these steps in the right order you will now have a WordPress static page on the front page of your site. Also your posts will appear on the posts page. By using a static WordPress front page you will be able to update it regularly and it will help you with higher rankings in the search engines.

Remember being high in the search engines means more traffic to your site. WordPress is a very powerful tool that is available to all business owners on the internet today to help them create all of their sites whether they are a blog or a fully fledged webpage.

Website Customization: What can we do?

Nowadays, in this trendy world, people get very uptight when they do not look entirely presentable. This would also be the case in web designing.

Every individual would definitely want their website to look good, if not, to the best they can. Here are a few things we could look out for when wanting to create a professional looking webpage.

Color Schemes and Themes.

When designing, always choose matching colors. An example of a matching color would be to have a dark background, with visible words and designs. With the dark theme, try not to mix too many bright colors into the design. What we should NEVER do, is to mix two very different colors, such as purple and yellow. Now, of course, it would depend on the purpose of the website, but those two colors are too striking for one who wants it to look more professional.

Themes must always suit the company or rather, the organization / etc. If the website was made to cater for a food company, it would be wise to stick to that particular category, rather than to revert to a different theme, such as machinery.

Fonts should be used in regard to the formality of the website. A simple sans-serif font would suffice in most cases. Exceptional cases such as design and art groups might want to use fanciful designs and fonts. Of course, that’s only if you know what you’re doing.

Finally, we must always try to think of our visitors, see the way they see. The resolutions and file sizes of the pictures must not be too large in terms of size. This is to allow maximum compatibility and cater our visitor’s needs.

So, planning is something we should always do, before attempting something.

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WordPress Theme ? How to Choose a Word Press Theme that Will Make You Money Quickly

There are many a WordPress theme. How to choose one that will enhance the quality of your links and the propensity of people to buy is a task you need to undertake if you want to make money online.

WordPress themes are available free online if you do a search. The trick is that you have to leave the link to the developer intact. If you don’t want to lose any link juice, you can have a wordpress theme developed just for you.

Here are some things to look for in a WordPress theme ? how to choose the best one, in other words.

?Probably the most important thing is that the browser is compatible across browsers. When you build a site, look at it in Internet Explorer as well as Firefox. Check it out on PCs and Macs if you can. You don’t want anyone’s experience on your website to be diminished because the theme is not compatible with their browser.

?The next feature you want to look for is the ability to add widgets to your word press theme. One of the great features of the word press software is the availability of add on scripts called widgets. These are extremely easy to upload. But, if your theme can’t handle widgets easily, it’s not worth it, even if it has a nice look.

?You want your word press theme to load quickly. If people have to wait seconds to see your site, they will click the back button before you have the chance to make your case. If you are using a free theme, try loading someone else’s site that uses the theme before you take the trouble to put it on your own site. If the CSS is compressed, this can speed page load time.

?Is the theme SEO optimized? It doesn’t matter how good your content is if the search engines can’t find it. Some things to check for as far as SEO compatible themes include an emphasis on content rather than graphics, have HTML validation, and should display post extracts on archive and category pages.

?Make sure your word press theme has a search capability. This is a basic item, but there are still some themes that don’t have the compatibility for search.

?Is the theme already overused? If too many marketers are already using the theme, your web site might have a “me too” feel.

?If you plan to have ads on your site ? either banner ads or Adsense ? make sure that the theme supports them in its design.

?Finally, can you grow with the design? As your site develops, will you be able to keep the same look and feel? You don’t want to surprise existing viewers with a new theme without a strategic marketing reason for it.

Choose wisely when selecting a word press theme. How to make money off your site may depend on the theme you pick.

Your Small Business and WordPress

WordPress marketing is one of the most popular blogging tools available on the internet today. What a lot of people do not realize though is that it is also a powerful Content Management System that is able to be used for more than just blogging. When you use wordpress you have the ability to either a blog or a website which ever you choose.

WordPress was originally designed as a blogging tool but you no longer have to use it just for blogging anymore. With just a few updates here and there you can also use it for your website and you can either in conjunction with a blog or no blog at all. Just the fact that WordPress was once originally designed for a blogging platform gives WordPress some compelling advantages. It is designed for easy publishing and changing your content whenever it is needed. There are also other advantages that are great for small business owners as well.

1. First of all wordpress is SEO optimized. There are a few adjustments that you will need to make but overall there are several SEO benefits that WordPress provides to your for free. This saves you considerable amount of time and effort that is usually needed when you are creating your site to be SEO optimized.

2. Another great advantage of WordPress for small business owners is that the content is easily updated and you will not even have to know any HTML to get it done either. You can easily create new pages or edit your existing pages using a simple rich text editor. This is another great way for you to save money when you are first creating your site.

3. There are also thousands of people in the internet world that create extensions of the WordPress program. Just think how many free themes and ratings among hundreds of other options available to you for free. You will not have to pay the hefty price you would normally have to for a web designer because these extensions will allow you to do it for yourself.

4. If you happen to run into a problem or wish to add on custom features, there is very easy for you to find support as there are thousands of WordPress developers available on the net. All you need to do is type in WordPress support in your favorite search engine and you will be amazed at the results that you will get.

5. The finale benefit for small business owners is that WordPress is easy to install. There are many companies that also offer help with your quick install to get your site up and running in no time.

Lets face it, WordPress is a phenomenal tool for marketing your small business.

How to Install Your WordPress Theme

Installing a WordPress theme is easy to do and can be done many times through the life of your

blog. It is also fun to do and can be addicting. The best part about it is that many of the themes you

can use are free so you can change the look of your site as often as you want to try and find that

perfect look for your blog.

There are many places that you can go to download a theme for free. You can look for them usually

in a few different formats. There are three major types of themes available to you to get your free

blog looking like a professionally designed website or weblog. They can be found in basic themes,

advanced themes, and widget-friendly themes.

Basic themes are the standard types of themes. They are the easiest to use and great for those new to

web design. The templates are all very attractive and although you might be a bit limited as to what

you can do. You will still find it easy to get it looking as sharp as you want.

Advanced themes are a bit more difficult to figure out for the new person but it is a great second step

in learning about how to use website templates. Website design is made easy when you learn more

about this type of theme. You have more options but it can be a bit complicated to figure them out.

The widget-friendly themes are ones that enable you to make use of the various WordPress widgets

made available to you that can help your new knowledge of website design be taken to a new level.

WordPress widgets are things that you can put into your weblogs sidebar to make your website more

interactive for those visiting your blog. The great thing about them is that you don’t really have to

know much of anything about how they work. All you do is plug the thing in to your free blog and

let it go. You will be surprised to find out how much more attractive your page can be once you

learn how to install this into your WordPress theme.

After you have gone to one of the free WordPress theme sites and selected the one you want just

follow the instructions on the page to download it. Once it is downloaded to your computer you can

extract the theme and then upload the directory and all the other files to your wp-content/themes

folder. Once you have uploaded it you can hit the presentations button to see a preview. On that

preview, after you have seen that it looks just like you hoped it would, hit the image to activate.

Play around with the admin area. Once you have done this you will find more easy ways to

customize your very own website and will learn how to build more complicated websites. It may

seem difficult to build a web presence for yourself but once you learn how to install your WordPress

theme you will find it a much easier endeavor. .

How to Get Your Internet Marketing and Advertising Business Buzzing Online

As someone who makes it their business to do marketing and advertising for others it may be that the hardest company to promote is yourself. There is nothing wrong with a little shameless self promotion. We are going to look at some reasons that it shouldn’t be so difficult and how you can have one that is successful. There may be some things in this article that sound obvious but many times it is the most obvious things that slip by us and confounds our efforts.

The first thing that you need to do is consider yourself a client. What are the things that you do when you are starting an advertising and marketing campaign for someone else.

First you need to have a target market. Who is going to be your target market? Well, everyone. The best thing to do, though, is to look for a niche. Your niche could be small businesses who need very little online presence but who do not have the time, money, knowledge, or resources to pull something like that together. Having that online presence can be incredibly helpful to a small business and you can make it happen. Sure they won’t be bringing in the big bucks for you that some huge corporation will have but what you will find is that not only will they be loyal to you, they can get referrals for you and can e easily found. You could even go after a certain niche of small businesses. It could be anything associated with the medical field, or sports, or the outdoors, or any niche. The sky really is the limit. The more you get to know a niche, the better you will be at designing a marketing and advertising campaign around them.

An advertising and marketing campaign for yourself can also be tailored to go after a certain niche. It can also turn off a niche just as easily. Consider all of the tailoring to young, urban and “hip” people. It may have some funky music and slick graphics with swirly things and lots of dancing but will something like that be appealing to a group of doctors…who may, as a niche, have some very deep pockets? Probably not. What about your website that has the goth thing going on or shows some great designs that would be good as a tattoo? Sure it might reflect who you are but does it reflect and draw in those people whose business you need and want. It isn’t called selling out to cater to the likes of those whose business you desire. It’s called selling.

Several years ago the band Metallica was talking about the criticism they have received for trying to reach a broader market. Their lead singer, James Hetfield, said “sure we sold out….every seat in the house.” The successful strategies used will take note of these things. The marketing and advertising you do for your own business will be successful online if you make yourself as appealing as possible to as wide a range of people as possible on the Internet.

Using WordPress for Your Small Business

WordPress marketing is one of the most popular blogging tools available on the internet today. What a lot of people do not realize though is that it is also a powerful Content Management System that is able to be used for more than just blogging. When you use wordpress you have the ability to either a blog or a website which ever you choose.

WordPress was originally designed as a blogging tool but you no longer have to use it just for blogging anymore. With just a few updates here and there you can also use it for your website and you can either in conjunction with a blog or no blog at all. Just the fact that WordPress was once originally designed for a blogging platform gives WordPress some compelling advantages. It is designed for easy publishing and changing your content whenever it is needed. There are also other advantages that are great for small business owners as well.

1. First of all WordPress is SEO optimized. There are a few adjustments that you will need to make but overall there are several SEO benefits that WordPress provides to your for free. This saves you considerable amount of time and effort that is usually needed when you are creating your site to be SEO optimized.

2. Another great advantage of WordPress for small business owners is that the content is easily updated and you will not even have to know any HTML to get it done either. You can easily create new pages or edit your existing pages using a simple rich text editor. This is another great way for you to save money when you are first creating your site.

3. There are also thousands of people in the internet world that create extensions of the WordPress program. Just think how many free themes and ratings, among hundreds of other options, are available to you for free. You will not have to pay the hefty price you would normally have to for a web designer because these extensions will allow you to do it for yourself.

4. If you happen to run into a problem or wish to add on custom features, it is very easy for you to find support as there are thousands of WordPress developers available on the net. All you need to do is type in WordPress support in your favorite search engine and you will be amazed at the results that you will get.

5. The finale benefit for small business owners is that WordPress is easy to install. There are many companies that also offer help with your quick install to get your site up and running in no time.

As you can see there are several different reasons why WordPress would benefit your small business.